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The Word Works

Business

Business books that Ruth translated.

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Japan Interactive Advertising Annual 2010

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This the second Japan Interactive Advertising Annual for which English was provided by The Word Works celebrates the winners of the 2010 Tokyo Interactive Advertising Awards. The Grand Prix went to the campaign for mixi nengajo ‘mixi Near Year Cards’ in recognition of its transformation of interactive advertising from purely advertising to a money-making service.

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i-Mode Wireless Ecosystem

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Natsuno Takeshi
Wiley, 2003

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i-Mode Strategy

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Natsuno Takeshi
Wiley, 2002

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Talking Business in Japanese

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Zaibatsu: The Rise and Fall of Family Enterprise Groups in Japan

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Morikawa Hidemasa
Tokyo University Press, 1992

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